Our social responsibility message for October is a joint campaign with Molson Coors Canada reminding everyone to plan a safe ride home for their Halloween revelry.
With Halloween just around the corner, BC Liquor Stores is partnering up with Molson Coors Canada to drive awareness about responsible drinking and fighting against drunk driving. In its 11th year, teams of Molson Super Heroes will be at select BC Liquor Stores on October 26th giving out a total of 3,000 Compass cards to customers (while supplies last, passes allocated based on anticipated traffic).
With so many trick-or-treaters out on the streets, we are encouraging people to take transit and plan ahead for a safe ride home after a fun night out.
If you are at any of these BC Liquor Stores on October 26th for Halloween, watch out for the Molson Super Heroes: