Social Responsibility

BC Liquor Stores is a responsible retailer of beverage alcohol and we take our responsibility seriously—it's an integral part of providing a high level of customer service, education and customer experience. Ultimately, our responsibility is to promote the responsible use of beverage alcohol, to help reduce our impact on the environment and to give back to the communities we serve.


Responsible use means moderate consumption, enforcing legal age of drinking, promoting zero tolerance (for drinking and driving or performing sports activities and during pregnancy). Initiatives in stores and online include a monthly awareness campaign of different responsible use topics, providing food pairings where possible with the products we sell and providing tips to hosts and event planners. Responsible use is important to us and is an integral part of our business.
Learn more about our Responsible Use programs including our Dry Grad campaign on our corporate site at

Social Responsibility Campaign for March

Our social responsibility message for March features our Dry Grad campaign encouraging graduates to celebrate alcohol free. 100% of donations stay in the community to fund Dry Grad celebrations in cooperation with school districts.

Since 2001, the BC Liquor Stores annual Support Dry Grad campaign has raised $6.5 million for alcohol-free events in communities across British Columbia.

During March, customers across British Columbia are encouraged to donate a dollar or more to support dry grad celebrations in their communities. All donations (100 percent) are given to the local school district in which the store is located, to be distributed to public high schools (and participating independent schools) who are planning alcohol free graduation activities. The contributions by liquor store customers top up funds raised by parents, students and teachers who work all year to raise funds for dry grad after-grad activities.

Customers support this fundraising effort by donating a dollar or more at checkouts. In the past, as a token of appreciation for their donation, customers received items such as bookmarks, jelly beans or chocolate samples. This year, customers are given a bright, fun “thumbs up” sticker to write their name on and place on a poster in store (or they can take it home with them).

This year we have 55 school districts participating and again the Federation of Independent schools will participate in some areas of the province which includes 64 private schools.

So drop by your nearest BC Liquor Store and support the youth and your local schools by donating a dollar or more for their Dry Grad celebrations.

To see all of BC Liquor Stores' Monthly Campaigns, visit our corporate website here.

Ongoing Social Responsibility Campaign: Alcohol Sense - Take It Slow

Reduce the risk of causing temporary or permanent damage to your body by taking it slow when consuming alcohol. Some tips to achieve moderation include drinking slowly, having a glass of water between alcoholic drinks and snacking while drinking.

For our ongoing Social Responsibility Campaign, BC Liquor Stores has partnered with the Ministry of Health, Liquor Control and Licensing Branch, and Centre for Addictions Research of British Columbia to remind customers about the dangers of binge drinking.

To see all of BC Liquor Stores' Responsible Use campaigns, visit our corporate website here.

Celebrate Life. Enjoy Responsibly.

Reducing our Impact on the Environment

Everyone has an important role to play in a healthy environment – especially as a retailer. That's why BC Liquor Stores is committed to further reducing its environmental footprint by building on existing programs and introducing new innovative plans. From bags to recycling, we're doing our part to reduce the impact. 
For more about our efforts to reduce environmental impact, visit our corporate site at

Our Commitment to the Community

BC Liquor Stores and our employees believe in giving back to the communities we serve through the participation in a variety of programs that benefit those communities. Each year, BC Liquor Stores employees actively participate in the Provincial Employees Community Services Fund (PECSF) as well as supporting annual charitable fundraising activities. BC Liquor Stores is proud to help our communities through our Support Dry Grad initiative in spring and the Share-a-Bear program during the winter holiday season. Additionally, BC Liquor Stores supports disaster relief via Red Cross and helps raise funds for emergency disaster relief. 

Learn more about our community fundraising efforts on our corporate site at

For more information about how we promote responsible use, reduce our impact on the environment and support charities in the community, please visit our corporate site at